About Brent Cohen

  • Industry AdvertisingBlockchainBranded EntertainmentDigitalEducationFilmInvestmentITMarketingMediaMusicNon-ProfitPublic RelationsRadioTelevision
  • Sector App DevelopmentBusiness DevelopmentConsumer MarketingGrowth MarketingMarket CommunicationsProduct DevelopmentProduct ManagementProduct MarketingSocial MediaStrategic PartnershipsStrategyUser ExperienceWeb Development
  • Preferred Job Title AdvisorBrand DirectorBrand ManagerBoard DirectorBoard MemberCCO (Chief Communications Officer)CDO (Chief Digital Officer)CIO (Chief Innovation Officer)CMO (Chief Marketing Officer)CSO (Chief Strategic Officer)ConsultantExecutive ProducerExecutive Vice PresidentGeneral ManagerManaging DirectorProduct MarketerSenior Vice PresidentVice President
  • Companies AOL

Summary

Internationally recognized marketer, executive, advisor, connector, strategist, entrepreneur, and operator turning ideas into reality. Proven record of success as the leading operator of management teams in both publicly traded and privately held companies, including startups. Driver of innovation, messaging, and mass market adoption for companies, issues, and causes. Catalyst delivering new products into untapped markets in North America and Asia (joint ventures, M&A, acquisition/licensing, strategic marketing and distribution partnerships).

Career spans traditional and digital with a fairly deep understanding of technology. Political media strategist producing 100’s of TV ads and 1000’s of radio spots in nearly every state for over a decade. Moved from DC to LA to build first websites for dozens of brands while helping to develop many of the performance marketing best-practices in use today. Pursued, closed, partnered with and produced advertising for many of the world’s best clients including Coca-Cola, Amazon, Baidu, Estée Lauder, P&G and Unilever, thousands of local businesses, hundreds of US politicians, three US Presidents, and one Pope (now a Saint).

Leadership role at several companies that achieved highly successful exits. Co-founded five companies that combined have raised over $500 million with the most recent being the WAX token generation event (Nov. 2017) netting $150+ million.

Team Impakt projects include crowd-funded and venture-backed startups, global multinationals, and international brand, agency, and technology firms.

✮ Advocacy
✮ Advertising
✮ Branding
✮ Business Development & Strategic Partnerships
✮ Blockchain, Cryptocurrency, Digital Capital Markets & Distributed Ledger Technologies
✮ E-Commerce
✮ Fundraising
✮ Government Affairs
✮ Media Planning
✮ Omnichannel Marketing
✮ Product Development
✮ Public Relations
✮ Public Affairs
✮ Software as a Service

Education

  • 1985
    American University

    Bachelor of Science with Honors - Double Major: Political Science & International Relations

    ✮ Graduated with honors and special Dean\'s Award for Scholarship. ✮ Double major in Political Science (School of Public Affairs) and International Relations (School of International Service). ✮ Member of the first Joint Congressional/Parliamentary Internship with Leeds University, UK. Spent Fall 1983 interning in US Senate and Winter 1984 as intern to Parliament in London.