About Chris J. Slater

  • Industry Branded EntertainmentComedyDigitalFilmMusicTelevision
  • Sector AcquisitionsBranded ContentBranded EntertainmentBusiness DevelopmentDevelopmentMusic ProductionOriginal ContentSeries Development
  • Preferred Job Title CCO (Chief Content Officer)Head of Original ProgrammingHead of ProductionHead of VideoSenior Vice PresidentVice President

Summary

Award-winning creative executive with extensive experience across broadcast and digital platforms.

I’ve been a pioneer on the front lines of some of the biggest video initiatives in digital, helping media companies grow video, build content teams, determine strategy – creating, packaging, selling, and overseeing production of video content to build audience, generate revenue, receive positive press, and critical acclaim.

I’ve built partnerships and created award-winning shows with some of biggest production companies in Hollywood such as Radical Media, Ellen DeGeneres, James Franco’s Rabbit Bandini, SNL’s Broadway Video, Imagine, Electus, Principato-Young, Ridley Scott Productions, Funny or Die and more.

I’ve worked with everyone from emerging YouTube and social media influencers to A-List celebrity talent like James Franco, Steve Buscemi, Gwyneth Paltrow, Sarah Jessica Parker, Nicole Richie, Coldplay, Pharrell, Kanye West, Will.i.am, Mariah Carey, and more.

Managed content budgets from under $150K to over $15MM.

I’ve created numerous digital series that successfully moved to VH-1, The E! Channel, The Food Network, and The CW.

I’ve worked with brands such as Pepsi, Chevy, Dodge, Ford, Citi, Kelloggs, General Mills, Target, Allstate, Verizon, Disney, Discover, Mobil1, and more.

My work’s been featured in Variety, Hollywood Reporter, Adweek, The New York Times, USA Today, Rolling Stone as well as Late Night with Seth Meyers, The Ellen Show, Tonight Show starring Jimmy Fallon, Conan, Extra, and The View.

I’ve been a featured speaker at NAPTE, Banff World Media Festival, Realscreen and the Pepsi Global Music Summit.Award-winning creative executive with extensive experience across broadcast and digital platforms.

I’ve been a pioneer on the front lines of some of the biggest video initiatives in digital, helping media companies grow video, build content teams, determine strategy – creating, packaging, selling, and overseeing production of video content to build audience, generate revenue, receive positive press, and critical acclaim.

I’ve built partnerships and created award-winning shows with some of biggest production companies in Hollywood such as Radical Media, Ellen DeGeneres, James Franco’s Rabbit Bandini, SNL’s Broadway Video, Imagine, Electus, Principato-Young, Ridley Scott Productions, Funny or Die and more.

I’ve worked with everyone from emerging YouTube and social media influencers to A-List celebrity talent like James Franco, Steve Buscemi, Gwyneth Paltrow, Sarah Jessica Parker, Nicole Richie, Coldplay, Pharrell, Kanye West, Will.i.am, Mariah Carey, and more.

Managed content budgets from under $150K to over $15MM.

I’ve created numerous digital series that successfully moved to VH-1, The E! Channel, The Food Network, and The CW.

I’ve worked with brands such as Pepsi, Chevy, Dodge, Ford, Citi, Kelloggs, General Mills, Target, Allstate, Verizon, Disney, Discover, Mobil1, and more.

My work’s been featured in Variety, Hollywood Reporter, Adweek, The New York Times, USA Today, Rolling Stone as well as Late Night with Seth Meyers, The Ellen Show, Tonight Show starring Jimmy Fallon, Conan, Extra, and The View.

I’ve been a featured speaker at NAPTE, Banff World Media Festival, Realscreen and the Pepsi Global Music Summit.

Experience

  • 2016
    Warner Music Group

    Vice President, Global Content

    Create, develop, package, and oversee production on video content opportunities for WMG labels and artists (Atlantic, Elektra, Warner Bros. and Rhino Records) in Film, Television, and Digital (short-form and long-form). \"UP CLOSE & PERSONAL\" A video series where a fan gets to meet their favorite artist. \"SOUND CHECK\" A video series created with video and photos from our artist’s social feeds \"LIVE FROM THE VAULT\" A YouTube live concert series \"GLAM SQUAD\" A day-in-the-life reality series about celebrity make up artist Colby Smith. I also created a new business at WMG, licensing concerts and documentaries to broadcast television, generating over $1MM in annual revenue. Artists includes: Michael Buble, Tom Petty, The Eagles, Grateful Dead, Trans-Siberian Orchestra, and more. Oversaw production of a feature-length concert film for The Doobie Brothers: Live at the Beacon Theatre.

  • 2014 - 2019
    Pepsi, Live Nation, Fuse TV, Believe Entertainment

    Digital Video / Television Executive

    Creative development and video production (internal studio and third party productions) including video series for Pepsi, Live Nation, Believe Entertainment, Fuse TV, and StarMaker Interactive, a music MCN with a channel on YouTube. \"IN THE BOOTH\" series for Fuse TV with DJ Tiesto. (Co-Executive Producer, Believe Ent.) \"MIC PASS\" with Ty Dolla $ign, Fetty Wap, and Young Money\'s Shanell (Pepsi/Live Nation) \"COLLAB LAB\" premium mashup music video series starring StarMaker/YouTube influencer music talent

  • 2012 - 2014
    AOL Originals

    Senior Director, Creative Development and Production

    Oversaw and led creative development and video production for AOL Originals. Hired and managed a team of creative executives, overseeing show development and video production. Received pitches. Created and developed show concepts, enticing A-List celebrity talent such as James Franco, Steve Buscemi, Nicole RIchie, and Anthony Anderson to take on their very first digital video series. Negotiated budgets. Oversaw production on slates of video series to be announced at the digital New Front. Worked with sales teams to develop brand integrations, sell programs, and optimize ROI. In two years, over thirty video series produced. Some highlights include: \"PARK BENCH\" with Steve Buscemi (Olive/Radical Media) \"MAKING A SCENE\" with James Franco (INE/Rabbit Bandini) \"#CANDIDLY NICOLE\" with Nicole Richie (TelePictures) \"THE RESTART PROJECT\" with Gwyneth Paltrow (Ryan Seacrest) \"CITY.BALLET\" with Sarah Jessica Parker (ZPZ Productions) \"FATHERHOOD with Hank Azaria (Whalerock) \"MY HERO\" with Zoe Saldana \"ANTHONY EATS AMERICA\" with Anthony Anderson (Princpato-Young) \"THE FUTURE STARTS NOW\" with Webby founder Tiffany Shlain \"MY INK\" (Mandalay Sports Entertainment) \"THE SARTORIALIST\" with photographer Scott Shuman (Scott Free Productions) \"THE FUTURE OF US\" with Nat Geo\'s Jason Silva “#CandidlyNicole” with Nicole Richie moved to VH-1. “Anthony Eats America” with comedian Anthony Anderson moved to The Food Network. See less

  • 2012 - 2019
    Demand Media

    Senior Director, Branded Entertainment

    Oversaw creative development and video production for Demand\'s new, premium Branded Entertainment business. \"TECH SAVVY\" sponsored by Radio Shack \"SOCIALLY CONNECTED\" with Carley Knobloch, sponsored by Radio Shack \"THE AUTO CENTER\" sponsored by Mobil1 \"TECH KNOW\" sponsored by Radio Shack \"BEAT MY BEST\" sponsored by Michelob Ultra

  • 2011 - 2012
    Yahoo Originals

    Head of Production

    Oversaw all third party video production for Yahoo Originals slates of programming with such production companies such as Electus, Funny or Die, College Humor, SNL\'s Broadway Video, Principato-Young, Fishbowl Worldwide Media, Morgan Spurlock\'s Warrior Poet, and more. \"BURNING LOVE\" starring Ken Marino, produced by Paramount Pictures/Red Hour \"SKETCHY!\" a sketch comedy series produced by Electus/Principato-Young (Webby Honoree) \"FIRST DATES WITH TOBY HARRIS\" scripted comedy produced by Funny Or Die \"SEVEN MINUTES IN HEAVEN\" comedy interview series produced by SNL\'s Broadway Video \"HACKERAZZI\" by viral comedy producer Dave Morgasen \"THE FAILURE CLUB\" documentary series with Morgan Spurlock (Webby Nominated) \"LET\'S TALK ABOUT LOVE\" starring comedian Niecy Nash \"RELUCTANTLY HEALTHY\" starring actress Judy Greer \"ULTIMATE PROPOSAL\" hidden camera show starring Cameron Mathison \"BLUE RIBBON HUNTER\" food travel show with Chef Allison Fishman \"YOUR FRIENDS WILL NEVER BELIEVE YOU!\" with Nickelodeon\'s Ryan Rottman \"WANDERLUST\" sponsored by Chase Sapphire in Yahoo Travel. \"BLINDSIDED\" comedic hidden camera sports prank show, produced Electus and CollegeHumor

  • 2009 - 2011
    Yahoo Originals

    Deputy Head of Creative Development

    Worked across Yahoo (editorial, sales, legal, production) to create, package, help sell, and oversee production on large-scale branded entertainment video programs. \"THIS WEEK IN MUSIC\" sponsored by Target on Yahoo! Music \"RAM COUNTRY\" sponsored by Dodge on Yahoo! Music \"ODD NEWS\" sponsored by Allstate on Yahoo! News \"SECOND ACT\" sponsored by General Mills on Yahoo! News (Emmy Nominated) \"MOMENTS OF MOTHERHOOD\" sponsored by Kellogg\'s on Yahoo! Shine (Women)

  • 2005 - 2009
    Yahoo! Music

    Executive Producer, Pepsi Smash

    Oversaw all aspects of \"Pepsi Smash\", Yahoo! Music\'s Top 40 video program featuring some of the biggest names in music. Unique music performances, concerts, reality and lifestyle segments, a cover song program, the viral music collaboration hit \"Mic Pass\", animation, and more. Chris has worked with some of the biggest names in music including: Kanye West, Pharrell Williams, Mary J Blige, Fergie, Coldplay, Will.i.am, Mariah Carey, Gwen Stefani, and many, many more. 5 Years, 400 Top 40 Artists, 650 MM Videos streams Content received millions of viral views on YouTube as well as regular press placements such as: Perez Hilton, Access Hollywood, Pop Crunch, The Source, Rolling Stone, and more.

  • 2003 - 2004
    Octagon Television

    Series Producer / Development Executive

    Co-created and series produced nine, one-hour episodes of \"Kiss & Tell: New York\" a \"Sex and the City\" reality/documentary series that chronicled the lives of eight single people over the course of one summer in Manhattan. Television series aired on MetroTV as well as nationally on the WE Channel

  • 2000 - 2002
    MTV

    Director / Writer

    Roland Joffe\'s \"UNDRESSED\", a scripted, dramatic comedy series Directed five episodes of the first season and contributed to eighteen episodes of the final season.